Step 1
Click Download the Workshop Slide deck
Ai Avatar Exercise Prompts (Beginner Level)
1) First, download this Deep Research document on IG Optimization.
2) Load the deep research document into Chat GPT – Free Version is fine.
3) Create the Avatar:
First Prompt:
Analyse this document in its entirety…this will be the foundation of the work we are doing today. You are my Personal Instagram Optimization assistant.
Your name is *Give it a name…and give it some personality traits, make it fun*
After you have analysed the document, give me a summary of what it contains.
Second Prompt:
Before we begin….I want you to interview me to get to know me, my business, my mission, so you have personal context when working with my IG captions.
I want you to ask me 20 questions one by one….ensure the questions allow me to give you depth and not a yes or no answer.
Third Prompt:
I want us to create captions, through an interview style….I want you to ask me 10 questions, 1 by 1 every time, in order for you to get all the info you need about the post, the context, the purpose of the post, so that way the captions are always in my voice and you will learn my voice over time through my interactions with you. Lets begin.
I also want you to take into consideration the document’s best practices, so that your final product gives me everything the document laid out as everything I need to optimize. So I need titles, the copy, hashtags based on the document’s best practice and everything else the document laid out. No more than 4 hashtags are to be given per post.
Strategist Level Optimization
If the beginner level was about getting your feet wet, the Strategist level is about mastering the current.
This is where we take your IG optimization game to a whole new level by making data-driven decisions, not just vibes.
What We Do at the Strategist Level:
We begin with research on the last 30 days of audience behavior specific to the topic or theme your business is focused on right now.
This isn’t general fluff — this is precision intelligence.
🔍 Here’s what we look at:
- Top search queries related to your theme
- Psychographics & buyer motivations (what they value, fear, desire)
- Audience demographics & geographic heat zones
- Content gaps in your niche (what’s missing in the market)
- Trending questions people are asking
- Language and phrases they’re using online
- Current attention signals across social & search
- Commercial vs informational intent (who’s browsing vs who’s buying)
Why We Feed This Data into an AI Avatar:
Once we’ve gathered all that intel, we feed it into your custom ChatGPT optimization avatar.
Why? Because this transforms your AI from a basic caption bot into a strategic assistant that understands:
- Who your audience actually is
- What they’re searching for right now
- What language will connect with them
- What gaps you can fill with your content
This gives your avatar context — and that context is what unlocks strategy, tone, and positioning at scale.
Beginner vs Strategist
| Beginner Level | Strategist Level | |
|---|---|---|
| Optimization style | Generic best practices | Based on live market data |
| Audience insights | Assumed | Measured and decoded |
| Avatar performance | Helpful but limited | Sharp, niche-aware, conversion-oriented |
| Content impact | Consistent | Magnetic and strategic |
| Business growth pace | Steady | Accelerated by precision |
Ready to Go Strategic?
If you’re done guessing what your audience wants and you’re ready to build content with precision and purpose — this is your next move.
I offer three monthly reports, tailored to your business goals and focus each month. Once the research is done, I compile your findings into a clean, actionable document. You can now feed this data into your AI avatar — unlocking smarter content marketing, planning, and strategy across the board.
Here’s what to choose based on what you need:
The Visibility Starter Pack
This is your baseline audit. We research your current digital footprint, assess how visible you are across search and socials, and map out key opportunities to boost awareness. Ideal if you’re not showing up online and need a clear starting point.
The Audience Decoder
This is the flagship intelligence report. We decode the last 30 days of online behavior related to your niche — including top search queries, psychographics, trending topics, gaps in your content market, and what your audience really wants right now. Perfect for feeding into AI avatars to guide content creation, tone, positioning, and even offers.
Digital Competitor Analysis Report
Want to see what’s working for the top players in your space? This report shows you who’s winning online, how they’re driving traffic, where they’re showing up, and what you can learn or outmaneuver. Plug this into your AI to create content that outpaces and outranks your competitors.
Once these reports are in your hands — you can:
- Build an AI avatar trained on your market
- Generate content with context (not just prompts)
- Create ad campaigns that speak directly to your ideal audience
- Identify hidden content gaps and own them
- Stay 5 steps ahead of competitors instead of reacting
Ready to go from content creator to digital strategist?
Pick the one that fits your next move — or stack them together for a full-suite growth strategy.
I’ll see you inside the data vault.
Bonus for Workshop Attendees
To help you take immediate action, use the code "rosie" at checkout to receive 20% off any of the three reports listed above.
This offer is exclusively for workshop attendees and is valid until Saturday, August 3rd.
These reports are designed to help you work smarter, not harder—giving you the clarity and content fuel you need to show up strategically across all platforms.