Join The Course
Are you ready to start performing your own research within your business to better understand your clients and create the right services and content that aligns with them?
Your consumers, audience, competitors have all gone Digital! The search engines collect more data on our audience than any other platform in the world.
Learning how to extract that data will give us the kind of insights that a focus group never could. We will then be able to create better products/services and content that aligns with exactly what the market wants from us.
I believe that the Digital Age truly favours Solopreneurs & Small Businesses. We have the tools, platforms and systems needed to create a beautiful experience to serve our audience. Understanding the basics of Digital Insights, will allow you to be agile and beat bigger businesses to the punch and give you the opportunity to take a piece of the pie to sustain yourself & family.
By the end of this workshop you are going to be able to do some of the vital basics a business needs to do in order to thrive online.
Using data extracted from the search engines like Google & Bing, you will be able to see the questions & queries your audience is asking online and turn it into content that gets found.
We are going to be learning the basics of how to analyse your competitors digital presence. We will be able to find out what is bringing them traffic and how they are being found online.
We will learn how to find out what Countries and Cities our audience is in. We will learn how to find the age groups of the people searching for the topics related to our niche.
Take the data you gather from your research and have a much better understanding as to who your ideal customer is, where they in the world and understand the context of their problems and questions. This will be able to give you the ability to create more aligned content that the market wants and takes the guessing game out of what you should be creating.
You will also be able to create better ads. Now that you know the keywords needed for Google Ads and know what Countries/Cities you should be targeting in Facebook Ads, you will increase the success and conversion rate of your content marketing.
Join The Course
You are able to control the amount of material you consume as well as the duration of time you need to learn the new information properly.
Yes, you can start and finish this course at your own leisure.
Yes you can. When going through the checkout process for the workshop, select Bank Transfer and you will be provided with the account info via Email. If you do not see the email after checking out, please check your spam box.
There are No requirements for the workshop. The tools that I will be showing you during the workshop will be all the Free tools you can use to get started with.
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