Consumers have changed and have gone digital. They have become more educated and prepared with all of the sources of information available to them online. Market Research via Search Listening has now become critical for success in the Digital Age and learning how to use to extract the data from the search engines is mandatory.
Google searches are the most important dataset ever collected on the human psyche.’
Search Listening is an insight method that uses search data to help you understand your customer’s true needs, motivations and behaviours. It tells you what the global human population is really thinking. Not the filtered questions they may ask on social.
We can now provide these insights for your business so that you can add the research to your plans for developing your business, base your marketing plans on real-world data and have a breakdown of your competitors digital presence.
We provide you with data on queries your audience has asked on the search engines for the past month, so you can create content from the insights.
Want to know how your competitors are being found online? Their top performing pages? What websites they are getting traffic from? What ads they are running and whose publishing them?
We can provide you with the age & gender of your audience using the search engines in your niche. This will aid in targeting for your ads and overall insights.
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